Customer Choice is an Ontario Energy Board (OEB) initiative that allows customers on the Regulated Price Plan (RPP) to choose the price plan that works best for them.
The Ontario Energy Board (OEB) updated electricity prices for customers on the Regulated Price Plan (RPP) effective November 1, 2026. Winter Time-of-Use (TOU) hours and Tier thresholds are also now in effect. Pricing periods for customers on the Ultra-Low Overnight (ULO) price plan remain unchanged.
Customers currently have three price plan options:
- Time-of-Use (TOU) pricing, which is based on the day of the week and time of day electricity is used.
- Ultra-Low Overnight (ULO) pricing, which is based on the day of the week and time of day electricity is used, but with an ultra-low overnight rate that encourages shifting high electricity-usage activities to lower-demand periods overnight.
- Tiered pricing, which is based on two thresholds of electricity consumption.
Which price plan is right for your business? See factors to consider and tools that can help you decide in our Customer Choice FAQ below.